NAPCO and Ricoh – Metrics Matter. Understanding the impact of unnecessary costs.

‘It’s just the cost of doing business’.

Oftentimes our print customers tend to absorb certain costs as table stakes.

Undeniably, there are instances where that is always going to be true – rent, equipment and consumables come to mind. We need a place to work and materials to work with, so we negotiate the best deal and get to work.

Then there are the expenses we accept without understanding their actual monetary or opportunity cost implications including:

• Capacity issues, aging or complex infrastructure and potential security gaps
• Manual touch points and unnecessary reprint
• Communication lapses resulting in failure to meet customer SLAs.

We’re excited to kick off the new STREAMLINE series with Ashley Roberts, Editor-in-Chief at NAPCO, our Ricoh experts Linnea Wolken, Senior Director of Marketing and Alliances and Lisa Oakleaf, Senior Director of Product Management and Pat McGrew from The McGrew Group. This panel will identify and present the impact of each of these avoidable costs on your overall business with a series of In-Plant and Print Service Providers showcasing challenges, solutions and most importantly, real savings and ROI.

You won’t want to miss this one.

Meet the Presenters

Pat McGrew

Always promoting best practices for the print business, Pat leverages decades of industry experience as an owner, executive, marketer, analyst, evangelist and consultant to enable your hardware, software and services business growth. Always an advocate for the customer, particularly in workflow and bizflow effectiveness, business management and portfolio messaging, Pat’s vast experience spans all customer communication channels and segments in order to assist you in your strategic goals. An experienced professional speaker, analyst, podcaster and host of #PrintSampleTV, Pat is well recognized and awarded for her contribution to the industry, and sought out globally to perform triage on your business needs. Pat is certified as a Master Electronic Document Professional by Xplor, as a Color Management Professional (CMP), CMP Digital, and BrandQ Professional by IDEAlliance.

Linnea Wolken

Linnea brings over 20 years of global business strategy, brand development and product management experience to Ricoh, where she is responsible for growing the worldwide awareness and demand of the production workflow software and solutions portfolio. In her role of Director, Global Marketing, Alliances & Operations, Linnea also manages global strategic partnerships and marketing operations for Ricoh which provides her a comprehensive view of the business, customers and markets. Prior to joining Ricoh, Linnea held key leadership positions at Hunter Douglas, US West/Qwest, and PepsiCo. Linnea earned undergraduate degrees in Business Administration and International Affairs, and holds a Masters in Business Administration with a concentration in International Business from Hofstra University. A New York native residing in Colorado, Linnea balances her time with her active family, dogs, enjoying the local ski slopes, and volunteering her ample skills as an accredited global marketing leader and speaker to various non-profit organizations and small businesses.

Lisa Oakleaf

Lisa is a Colorado native who has always had a passion for print. Before beginning in product marketing at Ricoh, she worked in the commercial print segment for more than 20 years. Her experience encompasses all aspects of the print workflow: production management, scheduling, planning and advanced prepress integration from Kodak, Agfa, Screen and many more. Her fluency in offset and digital technologies has served her well in the product marketing landscape where Lisa manages commercial print software solutions. Always a customer advocate, Lisa applies their feedback to help develop better products for their business success.

Ashley Roberts

Managing Editor Printing Impressions

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